Post by account_disabled on Dec 23, 2023 9:42:05 GMT
The Royal Spanish Football Federation (RFEF) has a new corporate identity, the result of the work of K · Factor , from Barcelona, and Jurassic , from Madrid. For this project, the creative agencies, which have established a strategic collaboration agreement, have had the participation of the design studios Coppel and Múltiple . This change in logo and the new emblems of all the national teams are just some of the pieces of a new brand architecture , which will integrate all the signatures of the RFEF competitions and entities. In addition, an exclusive font has been designed, LA ROJA, which will contribute to building, as the agencies claim, a strong and current personality.
In parallel, this renewal movement will be accompanied by a novel design throughout the digital ecosystem of the Royal Spanish Football Federation, from which a website will emerge that will include the content of Phone Number List all the teams , competitions and entities of the RFEF. What does the new RFEF logo intend to convey? With this change in image, the main objective was to convey to the entire society that the organization goes far beyond the institutional scope. Women's football, men's football, the National Team, beach football, futsal, non-professional football, referees or coaches, the RFEF aims to represent all football , both at a sporting and organizational level.
With this work the RFEF strengthens and accelerates the achievement of the new objectives defined in the first Strategic Plan of the Federation recently presented. "Here and now, a new game begins," says Antonio Gómez-Reino , director of institutional relations at the RFEF. "We have traveled many paths to return to where it all begins," says the video that creative agencies have shared to promote this facelift. In it you can see at the beginning a review of the different logos that the Royal Spanish Football Federation has had over the decades.
In parallel, this renewal movement will be accompanied by a novel design throughout the digital ecosystem of the Royal Spanish Football Federation, from which a website will emerge that will include the content of Phone Number List all the teams , competitions and entities of the RFEF. What does the new RFEF logo intend to convey? With this change in image, the main objective was to convey to the entire society that the organization goes far beyond the institutional scope. Women's football, men's football, the National Team, beach football, futsal, non-professional football, referees or coaches, the RFEF aims to represent all football , both at a sporting and organizational level.
With this work the RFEF strengthens and accelerates the achievement of the new objectives defined in the first Strategic Plan of the Federation recently presented. "Here and now, a new game begins," says Antonio Gómez-Reino , director of institutional relations at the RFEF. "We have traveled many paths to return to where it all begins," says the video that creative agencies have shared to promote this facelift. In it you can see at the beginning a review of the different logos that the Royal Spanish Football Federation has had over the decades.